Lexus (, Rekusasu) is the luxury vehicle division of Japanese automaker Toyota. The Lexus marque is marketed in more than 70 countries and territories worldwide and has become Japan’s largest-selling make of premium cars. It has ranked among the 10 largest Japanese global brands in market value.
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Jason Stanley. General Manager, Lexus Marketing & Strategy at Lexus UK. Location Redhill, United Kingdom Industry Automotive
The agency has been responsible for much of Cadillac’s media in the past few years, including the somewhat unloved "Dare Greatly" spots. However, the direction came under ex-CMO Ellinghaus. Wahl spent three years as McDonald’s CMO and headed top marketing positions at Lexus, Chrysler and Ford. She will officially assume her new role on March 26.
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The campaign was created by Lexus Australia’s advertising agency M&C Saatchi. M&C Saatchi executive creative director michael canning, said: “The Lexus LC 500 automotive review deserved a level of.
Dentsu has acquired BOS, the independent Montreal-based agency founded in 1988, to bolster its French-language capabilities and Quebec credentials in Canada, reports Marketing magazine. is Toyota.